Start from the drawing board
In-house marketing starts with a strategy. It dictates which types of digital devices you should use, where they should be located in the store and how often the content should be updated. This will give you a proper vision of what will work for you. Vision provides the stable foundation on which you apply your ever-changing communication objective. I can help you define the most appropriate content, technical design and functionality.
By spending a little time, up-front, developing an in-house digital content strategy; will ensure you won’t have to waste money installing different hardware when things don’t work. You would then have to justify more funding for a failed initiative.
We can help you to: